The company was asked to set a vision for a 21st century next-generation workspace for the business and the larger network of Suntory Holdings
Posted: October 6, 2021 at 9:00 a.m. CDT|Update: 6 hours ago
NEW YORK, October 6, 2021 / PRNewswire / – Beam Suntory, a global leader in premium spirits, whose brands include Jim Beam and Maker’s Mark, has retained experience design firm Eight Inc. to design its new global headquarters at 11 Madison Avenue at New York City.
The new headquarters, which is slated to open in mid-2022, will be a space shared with Suntory America. Beam Suntory and Suntory America are both subsidiaries of Suntory Holdings, a global leader in alcoholic and non-alcoholic beverages, based in Japan. Eight Inc. was invited to create a cutting edge center for collective and individual work, a “soul space” more than a workspace.
Beam Suntory selected Eight Inc. following a competitive bidding process. The company expects Eight Inc.’s human-centered design process and seamless integration of digital technology to result in a workplace where employees can thrive while doing their job. better. Eight Inc. was founded in San Francisco, and has five offices across Asia, with six others across North America, Europe and the Middle East.
“As the world returns to the office, there is an opportunity to rethink our workplaces, to meet people’s needs more fully and to shape a better future. ” noted Roy Kim, Director, Eight Inc. “We are delighted to partner with Beam Suntory and Suntory Holdings on one of the biggest and most ambitious projects in the workplace since the pandemic changed the way we work. “
“Beam Suntory’s growth ambitions are centered on the premiumization of our brands, and there is no better place to do so than in New York City, which is the epicenter of luxury, “said Jessica spence, President of Brands, Beam Suntory. “We are excited to partner with Eight Inc. to create a space that will inspire our employees, attract top talent, and showcase all that our amazing company and iconic brands can be. And we are honored to be following this process with Suntory Holdings, to create a space where Suntory executives and other representatives of companies in the group can come together to collaborate and truly realize the vision of One Suntory. “
The new headquarters will be located at 11 Madison Avenue, a masterpiece of Art Deco design and home to the famous Eleven Madison Park restaurant. It will provide approximately 100,000 square feet of office space and is expected to be completed in mid-2022.
Eight Inc. has already designed workspaces for a large portfolio of public, private and non-profit organizations, including Felissimo, Guazi, Dubai Tourism, Apple and Donors Choose.
Eight Inc. is a global creative collective specializing in the design of innovative and integrated humans. experiences. Its 200+ business creators and strategic designers collaborate in 11 studios, 7 time zones and 3 continents.
Beam Suntory is the spirits arm of Suntory Holdings Limited of Japan. It was created in 2014, with the acquisition of Beam Inc., world leader in bourbon, by Suntory Holdings. Its spirits brands include Jim Beam and Maker’s Mark bourbons, as well as Japanese whiskeys Yamazaki, Hibiki and Hakushu.
About Beam Suntory
As a world leader in premium spirits, Beam Suntory inspires human relationships. Consumers around the world are turning to the company’s brands, including iconic bourbon brands Jim Beam and Maker’s Mark, Suntory Kakubin whiskey and Courvoisier cognac, as well as world-renowned premium brands such as Knob Creek , Basil hayden and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whiskey; Teacher’s, Laphroaig and Bowmore Scotch whiskey; Canadian Club whiskey; Tequila Hornitos and Sauza; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and premium cocktails On The Rocks.
Beam Suntory was established in 2014 by combining the world leader in bourbon and the pioneer of Japanese whiskey to form a new company with a deep heritage, a passion for quality, an innovative spirit and a vision of Growing for Good. Based at Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.
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